Huawei Wants Its Sub-Brand Honor to Become the Fourth-Largest Smartphone Brand in the World

With Huawei selling 200 1000000 smartphones in 2018, the Chinese giant is confident that it will overtake Samsung equally the largest smartphone make in the world. While Huawei'southward primary goal is to unseat its Korean rival equally the globe's largest OEM in the world, information technology has besides set its sights towards achieving some other goal, and that revolves around its sub-brand Honour.

As most of you know, Honor is a brand that dictates phones having a premium design, congenital, impressive hardware specifications, and they are available all for an affordable price. Now, Huawei wants to make a statement with the name Honor, and it's attempting to brand information technology the 4th-largest smartphone brand in the earth.

If Huawei Achieves Its Goal, Honor Will Exist Able to Sit Atop of Xiaomi in Terms of Shipments

Huawei has been very clear about its goal of becoming the world'southward largest smartphone brand. Withal, a timeline for its sub-make Honor has non been detailed as even so. It is impressive what the company has managed to achieve, despite not having a presence in the U.S. market place, which is the biggest market in terms of generating smartphone revenue.

Considering that the global smartphone marketplace witnessed a turn down of 3.1 percentage in shipments concluding twelvemonth, Huawei and Honor accept been successful so far. Still, it'due south not like companies like Samsung, Xiaomi, and Apple are standing idly by. Samsung's Galaxy S10 lineup has been well received by the market, and with the visitor'south Note 10 range launching soon, it might prove to exist a hurdle in Huawei's path when it comes to realizing its goal.

Practice you believe Huawei'southward sub-brand Honor volition be able to deliver a substantial number of shipments and so as to go the fourth-largest smartphone OEM in the earth? Tell us your thoughts downwardly in the comments.